When it comes to the internet, content is king. Running a successful website requires a constant stream of quality content to drive traffic to your website. For this reason, many turn to content writing services to meet their needs. However, finding the right service can be challenging.
Zerys is a division of Interact Media that connects you with over 20,000 content writers. When used correctly, this content mill can boost your business’s functionality and save you a massive amount of time.
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There are several different plans you can sign up for with Zerys. The first is the pay-as-you-go plan, where you pay a flat rate for each piece of content separately. If you only need a couple of things written or would like to dip your toes in and try the service without a larger commitment, then this is an excellent place to start.
The workflow goes like this:
When assessing freelance writers, each one has a star rating between one and five stars to give you an idea of their writing skills. They also have some profile information, areas of expertise, and writing samples for you to review. Each Zerys writer’s rating fluctuates based on how clients review their work.
You can also subscribe to one of the higher levels of services, including the DIY and the White Glove levels. With the DIY level, you’ll receive premium support and access to a team of content marketing experts to generate topic ideas and help you create your own content strategy. For this level of service, you’ll pay a deposit of $250.
You’ll get a dedicated editorial team, strategy sessions, and other perks at the White Glove level of service. Getting started requires a one-time fee of $295, plus a monthly package ranging from $285 to $565 per month.
Zerys is a great way to get quality writing at typically low rates. Payment for copywriters is between $0.01 and $0.50 per word based on the writer's experience and rating. Every writer on the platform has a star rating between one and five, so you'll be able to assess the quality of their work.
While you may have to try a couple of writers before finding one that's perfect for your needs, the platform has a wide range to choose from. You can post a few direct assignments on Zerys's job board to get started, where writers can apply for available jobs. This way, you'll get a chance to work with multiple writers and get to know the system.
Plus, you're not obligated to pay for an article that doesn't meet your standards. If you receive content that's not right for you, you can reject it and offer it to another writer. However, keep in mind that choosing a writer whose pay rates are lower may result in lower quality articles.
Zerys is an article writing service designed to connect writers with potential customers. This is done through the Zerys platform, using its messaging system. At its core, that’s all you can expect, unless you pay for extras.
For this reason, the quality of work you receive on the platform often varies greatly from writer to writer. If you intend to use Zerys as part of a long-term content marketing strategy, it’s going to take some time before you find your favorite writers that you can work with on a regular basis.
What’s more, if you want your article edited by a professional, you’ll have to pay an additional fee. For full-service content marketing, you’ll need to sign up for the White Glove level of service.
For the pay-as-you-go service, you will pay between $5 and $100 per article. This rate depends mainly on the experience of the writer, as well as its length, research required, and subscription level.
You can also opt for premium support for access to an editorial team to help with topic generation and content strategy. This service requires an initial deposit of $250 and a monthly fee.
Alternatively, you can get the White Glove level of service. With this level, you'll get strategy sessions, a dedicated editorial team, and a lot more for a monthly package fee between $285 and $565 per month.
The reviews for Zerys on G2 are mixed. While some rate the platform highly, others are concerned by its limitations. For instance, many users praise the platform for its ability to connect quality freelancers with companies seeking content.
However, the platform also attracts a lot of low-quality writers, so it may take some time and a little trial and error before you find the writer you need. That said, they're out there, and users recommend starting small and working your way up from there.
Once you're established, the process of determining writing assignments and corresponding with writers is simple and easy. The tricky part is learning the somewhat-complicated interface and how to use it effectively.
Zerys has a lot of potential but requires some persistence to assemble a freelancing team that can deliver consistent content that meets your standards. The largest downside to Zerys, reviewers report, is writer availability. Since writers can only work on one piece at a time, your preferred writer may not always be available.
All in all, it comes down to expectations. What level of quality are you looking for? If you expect to hop onto the platform, post a project, and then receive top-quality work without any fuss, you may be discouraged. Nevertheless, users recommend Zerys as a cost-effective method for procuring content.
On Capterra, Zerys has an overall rating of 4.2 out of 5 stars. Reviewers praise its ease of use and overall value. The platform provides a simple way for companies to find top-notch freelancers with expertise in just about every subject.
That said, reviewers also talk about the challenges faced in working with freelancers this way. For example, some writers may fail to meet deadlines, and you should expect to pay more for quality content. As such, it's often best to avoid low-ranked writers in favor of more experienced ones.
Another common complaint is Zerys's clunky interface. While it's not particularly difficult to use, there is a learning curve, and the platform feels a little outdated. Also, writers are only allowed to work on one project at a time, so you'll need to assemble a list of several writers you can work with simultaneously to keep your content marketing strategy rolling.
Some companies also note the difficulty in providing a consistent message and style when working with a variety of freelancers. Still, pricing is reasonable, and Zerys is an excellent way to fill in the gaps when it comes to fresh content.
On TrustRadius, Zerys has an overall rating of 7 out of 10 stars. Reviewers report mostly positive experiences. The trick is finding a reliable writer that can match your business's style and brand message.
That said, Zerys has a lot of excellent writers who are fast and effective. Plus, the platform offers a slew of customization options and sends you notifications at every stage of the process, so you will always be informed about how things are going.
Reviewers warn about the number of low-quality writers on the platform, including those with a poor grasp of the English language. On top of that, Zerys has a complicated interface with a bit of a learning curve. The UI can be confusing, and it's easy to become overwhelmed by the numerous options available on each page.
To use Zerys effectively, you'll likely need to commission many writers until you find a select few that are easy to work with, and you know they can deliver the results you're after. When done correctly, you will receive quality content to boost SEO and drive traffic to your website.
The short answer is yes, but be prepared to put some time and effort into learning the interface and finding writers. Remember, you get what you pay for when it comes to writers, and it's best to avoid the least expensive ones. Don't expect high-quality content from lower-ranked or new writers.
That said, Zerys can be an invaluable content marketing agency when you need to find a freelancer to fill in the gaps in your marketing strategy rather than trying to do everything in-house. And for those who need help developing a content strategy, Zerys's White Glove plan provides you with an editorial team of expert content marketers to help generate topic ideas and create a content strategy.
The bottom line is that if you need help with blogging and content creation, why not give Zerys a try?